Why choose merino?

Our beautifully soft merino wool naturally regulates baby's body temperature. Merino fibres create a microclimate around their body, allowing air to circulate, as the fabric absorbs and releases moisture. Soft and snuggly, merino is known to be hypoallergenic and has antibacterial properties.

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Merino Kids sleepwear is made with 100% super soft, superfine merino wool,... 


The Merino Kids Newborn Cocooi© Babywrap is made with superfine merino wool which... 

Go Go Bags

The Merino Kids Go Go Bag is perfect for all seasons and... 

The details matter

  • Why merino is perfect all year round?

    Merino wool is perfect for summer and winter. From absorbing moisture to regulating temperature, merino keeps baby safe whatever the weather.

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  • The iconic Go Go Sleeping Bag

    Our award-winning sleep bag is the world's first natural baby sleep bag to use wonderfully soft merino wool to keep baby at a safe, regulated temperature.

  • Helpful temperature and layering guides

    Follow our handy guides to help you select the right merino sleeping bag and to find out when to adjust layers for the changing seasons.

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  • Merino Kids Delivery Icon

    Fast Dispatch

    We dispatch all orders from our New Zealand warehouse promptly, to get your Merino Kids order to you as fast as possible.

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  • Merino Kids Giving Back Icon

    Giving Back

    Bags of Love, our charity project has gifted over $200,000 worth of baby sleep bags and sleepwear to babies in need throughout New Zealand.

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  • Merino Kids Natural Fibres Icon

    New Zealand Designs

    All Merino Kids products are designed right here in New Zealand with pride

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    Responsible Design

    Designed with integrity and durably crafted for everyday use.

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